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City communications

The City of Cupertino Social Media Coordinator and Class of 2009 MVHS alumnus Colleen Lettire works with the city’s communication division which aims to inform residents about what is happening in the community. This festival in particular hoped to teach people about conserving energy in Cupertino. The event was originally organized by the city’s sustainability division, but this is the first year that multiple city divisions have come to the Earth Day festival. Throughout the plaza, members of the City of Cupertino’s geographic information systems (GIS) team, environmental programs division and more spoke with passerby.

When Lettire wasn’t at the city’s booth during the festival, she walked around the plaza holding a microphone, helping film for the the City of Cupertino’s local TV station. The city also promotes similar events through social media.

When Lettire wasn’t at the city’s booth during the festival, she walked around the plaza holding a microphone, helping film for the the City of Cupertino’s local TV station. The city also promotes similar events through social media.

As the day went on, Lettire’s goal was simple — to meet as many residents as she could and hear their thoughts on what the community wants the city to change.

“[I look forward to] just interacting with all of our residents and getting some feedback from them on what it is that they want to see, what it is that they want to know,” Lettire said. “That’s why we’re here.”

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About Author

Ilena Peng is a third year staff member and one of two editors-in-chief for El Estoque.